Never ship, never fail

Andy Brice had a good post recently about shipping:

“Continually abandoning work in progress for a new idea is also a form of cowardice. If I never ship, then I can’t fail. But I can’t succeed either. And I won’t learn anything useful from a string of half-finished products that never shipped.”

I’ve been reminding myself of this to combat any self-doubt as Jon and I prepare Sunlit 1.0 for release. There is plenty to worry about: bugs we might have missed, potential confusion about how sync works, whether free with in-app purchase was the right call. But I’m proud that we took an idea from well over a year ago, prototyped it, rewrote it, and refined it, finally building it into an app that will ship.