Evan Williams on indie web sites

From a rough transcript of an interview with Evan Williams:

“The idea won’t be to start a website. That will be dead. The individual website won’t matter. The Internet is not going to be about billions of people going to millions of websites. It will be about getting it from centralized websites.”

I’m concerned about this. Evan is reading into the current rise of centralized services and thinking it’s more than a short-term trend. But I believe strongly that the open web will bounce back.

Putting all of our writing in one place like Medium goes against our hope of permanence, because there’s no guarantee Medium will be around in 20 years, and so all of that content will disappear from the internet if it fails. At least with independent sites and custom domain names we have a chance. We have control, so it’s in our hands to succeed or fail, not left to the whims of Silicon Valley startups.