For the first time in weeks, we had nothing going on this morning and could sleep in. After a late breakfast I worked on implementing a better trial for my new product, letting the business model advice I mentioned yesterday sink in.
Ryan Irelan, who founded Mijingo to create books and video courses for developers, wrote today:
“One of my biggest mistakes in my first several months of running Mijingo full-time is that I was going too fast.”
I probably needed to hear that. I’m increasingly worried about launching this new project either half-baked or too late, so I’ve been trying to ramp up the hours I dedicate to it each week. But I’m scrambling to quickly change fairly major aspects of it. It may be better to slow down to make sure I still have the bigger picture correct.
We’ll be traveling some in August, so that rules out releasing anything brand new before the trip. I’m thinking my focus leading up to that is to send this to the subscribers of my beta announce list first. Both the free parts and paid plans will be open as if it was a finished product, but it will just be limited to an invite-only group. Based on that feedback I’ll know how close it really is to shipping for everyone.
Wii Transfer has a full-page mini-tutorial in the May edition of “MacLife magazine”:http://www.maclife.com/, as part of a section on connecting your Mac to video game consoles. I finally “picked up a copy”:http://twitter.com/manton/statuses/792260641 last night. It was certainly a nice surprise and seems to have brought a small increase in sales.
I’ve also been wrapping up the next version of Wii Transfer, which hopefully smoothes over most of the rough spots in the current release. After sending beta copies to a few customers, I’m opening up a “new forums section”:http://www.riverfold.com/forums/ as an experiment in getting early builds out without a more formal public beta. (It’s not linked from the main site yet, but will be soon.) Every developer handles betas in a different way, but I like the balance Jesse at “Hog Bay Software”:http://www.hogbaysoftware.com/ has achieved between his released software page and the early builds and developer notes in the forums section, for those customers willing to dig a little bit below the surface.