Maybe you aren’t building a new social network. Maybe you aren’t obsessed with the rise and fall of tech giants. But if you are at all interested in why Instagram and Snapchat took off, check out episode 102 of Exponent with Ben Thompson and James Allworth:
Ben and James discuss the history of messaging apps, the rise of Snapchat, and why Instagram Stories was such a brilliant move.
I feel like I just had a whirlwind business school class in 57 minutes. So much of what they talk about is applicable to what I’m working on.