I’ve been working on a post about walled gardens, the App Store, and social networks. I think it could be an important essay — a new take on the future of platforms.
But if it’s not? If I’m wrong, and the idea is unoriginal or doesn’t go anywhere? That’s fine too! It’s just a blog post.
I love that blogs can scale from the trivial to the important. The microblog post about what you had for breakfast. The half-baked rant about something you’re passionate about. And sometimes, the rare essay that really hits the mark and makes people think.
Several years ago, Jim Coudal gave a talk about shifting from client work to product work. I recently re-watched it and it’s still great, even if some of the details have changed. They no longer do Jewelboxing, for example, and Field Notes has become an even bigger deal.
It’s also about bad ideas, managing projects, and team size. On wasting time, Jim says:
“I think wasting time is an important part of the whole process. Because when you’re screwing around is when you have the good ideas.”
The best talks are timeless, which is difficult in the tech world. This one comes closer than most to achieving it.