Tag Archives: alistapart

Decline and return of indie blogs

In announcing plans to move A List Apart away from advertising, Jeffrey Zeldman writes about the decline of independent web sites:

In recent years, we’ve seen our rich universe of diverse, creative blogs and sites implode—leaving fewer and fewer channels available to new voices. As more content centralizes into a handful of all-powerful networks, there’s a dreary sameness in perspective and presentation.

I don’t know what the new A List Apart will look like, but if they can encourage designers and developers to embrace independent blogs again, I’m all for it. I like the way Zeldman has framed the change for A List Apart.

It used to be that A List Apart’s most popular authors were all frequent bloggers. I think the attention on Twitter instead of personal sites has effectively created a gap of lost years for many blogs: long stretches of time with very few if any posts. Perhaps Zeldman’s post is an indication that this trend has already reversed.

Gabe Weatherhead recently made some points on Macdrifter about the decline of indie blogs — that podcasting is a cheap substitute for written posts, and that tweets and link-blogging have killed thoughtful commentary:

I want to hear opinions and ideas from good writers, not pull quotes with a trailing off-the-cuff remark.

It’s a good post, but I see his conclusion differently. The solution isn’t fewer link blogs, but more of them. By taking microblogging back from Twitter, we create a natural place for traditional blogs to grow. Indie microblogging is the gateway drug for long-form content.

To everyone reading Zeldman’s post about A List Apart and nodding your head, retweeting the link, clicking the like button… Dust off your blog and actually post about it. A better web is built one page at a time.