Manton talks about marketing for the Kickstarter, how many people watch the video, and how to transition from marketing the passionate philosophical backers, to making a case for the sheer utility of the product. They talk about modern advertising technology that allows hyper-focused delivery, and follow up on Chris Lattner’s departure from Apple, and the exciting opportunities he will likely have at Tesla.
The last segment of the show is about Chris Lattner going to Tesla. We recorded before we listened to the latest ATP, but our conversation still holds up as pretty relevant. Hope you enjoy it.