Disney and OpenAI

Disney is licensing characters for Sora and investing $1 billion in OpenAI. Bob Iger:

The rapid advancement of artificial intelligence marks an important moment for our industry, and through this collaboration with OpenAI we will thoughtfully and responsibly extend the reach of our storytelling through generative AI, while respecting and protecting creators and their works.

I still think Sora is a distraction and doesn’t fit well with OpenAI’s core products. But the first thing I tried with Sora when it launched was asking it to use 1928 Mickey Mouse, which is in the public domain, and it wouldn’t let me, so I guess this deal will fix that.

Very curious what animators at Disney and Pixar will think of this. From a short post on Cartoon Brew:

This is going to take some time and thought to process…

I’ve a big animation fan, especially hand-drawn animation, which had to find its way when 3D animation took over the box office, and will have to find its way again in the AI era. Uncharted territory.

Manton Reece @manton