Dave Winer blogs about not hiding RSS feeds from users:

I always objected to browsers trying to hide the feeds. I come from NYC and rode the subway to school every day in high school. The things you see! It’s all out there for the looking and breathing.

When you click on an RSS feed, your browser should preview it and offer a list of apps and services to subscribe to the feed in. I don’t think we’ve made much progress on this in 20 years.