Retiring Micro.one

Last year, we launched a new plan for Micro.blog called Micro.one. It was only $1/month and included nearly everything from a standard Micro.blog subscription. It was a bit of an experiment.

Micro.one actually had a cap of 3000 registrations. I was worried that we would lose money on many of the subscriptions because of the cost of hosting. If too many people signed up quickly from a link in the press, it could have been difficult to scale profitably. In the end, while I was happy to see a bunch of people register and enjoy using Micro.one, we didn’t come close to hitting that cap.

Adding Micro.one also introduced some confusion. For example, our new Inkwell app is not available with a Micro.one subscription. The exact features were never spelled out very clearly, spread across a few web pages.

I think the experiment has run its course. Today we’ve closed Micro.one to new subscriptions. Existing Micro.one subscriptions are not affected and we will honor the $1 price indefinitely. I want to do more with the Micro.one brand in the future, but when it comes back it will probably be in a different form.

I’m proud that we’ve been able to keep the $5/month pricing for so long. It’s a great value and the right place to start for most new Micro.blog customers. Removing Micro.one simplifies the pricing page, especially since we added a Micro.blog Studio plan last year too. It was getting cluttered. Having prices at $5, $10, $15, and $20 feels right.

Thanks to everyone who tried Micro.one and provided feedback, especially those who later upgraded to a standard Micro.blog or Micro.blog Premium subscription!

Manton Reece @manton