Focusing on the wrong things

“Great post from Garrett Dimon”… on his biggest mistake building the bug-tracker Sifter:

"I got bogged down watching our bottom-line even though we've always been comfortably profitable. I worried about preventing fraud even though the only instance we ever encountered only cost us $200. I constantly worried that Sifter could go down at any moment even though we've had 99.96% uptime since launch. [...] All of these little things were distracting me from the work that really mattered."

For a small company, focusing on the wrong things will make or break a product. I’m guilty of the same thing. I sat on “Tweetmarks” for 6 months without launching it because I was worried about how to pay for hosting and how to get developers involved.

Sometimes there’s no obvious solution until you ship. Eventually it becomes easier to know when to be patient — to solve a problem right the first time — and when it’s needless worrying over something that may or may not even happen. And as 37signals says: “decisions are temporary”… anyway.

Manton Reece @manton