Sarah Perez writing at TechCrunch about Evernote’s experiments with a more limited free plan:

…a pop-up message that informed them that unless they upgraded to a paid plan, they would now be limited to only 1 notebook and 50 notes. That change would dramatically limit the service for longtime Evernote users who have accumulated hundreds or thousands of notes over the years.

Evernote is a perfect example of a company getting too big for what it’s trying to do. It could’ve been a great 20-person company. The billion-dollar valuation ruined it.